• BLOG
  • ENGAGEMENTS
  • ABOUT ME

Go change the world

Thoughts on life“Everything around you that you call life was made up by people that were no smarter than you. And you can change it. You can influence it. You can build your own things that other people can use.” — Steve Jobs  0

Mobile eye tracking and other innovations

mobileuser interfacesToday I have been judge in the international innovation competition Idea to Product. It’s been interesting to listen to early stage ideas ranging from from paint that can function as light sources (or, to put it differently, light sources that can be painted on a wall) to mobile eye tracking from Danish Senseye. Eye tracking  Comments Off

Grocery shopping in a virtual subway store

Augmented realityJust brilliant. I am very interested in how to combine real-life and virtual experiences into a great service experience and although I haven’t been able to try this one out myself it sure looks like a brilliant idea. The consumers can use time they normally waste on waiting to buy their groceries. The only problem  Comments Off

How location based computing will change your everyday life

GeolocationThe possibilities with location based computing, or geolocation, is just mind-boggling. If you think that it is equivalent to Foursquare or Facebook Places (or if you just thought “What the heck is Foursquare”), then check out the capabilities of ToothTag, an ingenious app that uses BlueTooth, Wifi and NFC technologies to allow the user to trigger an alert, drop a pin on a virtual map, or check-in on social sites when a tagged object moves closer or further away. These are just a few examples of what is possible.  Comments Off

The Lean and Mean way of launching your startup

The art of the startNo business plan survives the first encounter with the market. Not a single one. Therefore, always test the market viability of your business idea before you start developing it. The best proof and risk reduction for your startup is to get a customer to invest or at least sign a contract before you invest heavily in R&D. And it need not be expensive. Check out this excellent presentation from LaunchBit!  Comments Off
Next
    • Square Brings Mobile Payment Reader to Walmart
       Square seems to be doing well. It will be interesting to see how Swedish iZettle will be received by the market.
      Check out Square Brings Mobile Payment Reader to Walmart from Ola's starred items in Google Reader
    • Steve Jobs helped Google’s Page, Facebook’s Zuckerberg to “repay” Silicon Valley
       “Figure out what Google wants to be when it grows up. It’s now all over the map. What are the five products you want to focus on? Get rid of the rest, because they’re dragging you down. They’re turning you into Microsoft.” -- Steve Jobs to Larry Page
      Check out Steve Jobs helped Google’s Page, Facebook’s Zuckerberg to “repay” Silicon Valley from The Next Web
    • Proudly presents: Buildo Rescue from JAJDO
       This is a great interactive iPad app for kids. Simple, great and powerful.
      Check out Proudly presents: Buildo Rescue from JAJDO from Blog of Ronnestam
Subscribe to stuff I like
Business ideas for free Companies I am engaged in Cool gadgets and applications Digital lifestyle How to influence people Random reflections Smart marketing Social entrepreneurship Sustainability The art of the start The Next Big Thing The Social Web Things they don't teach you at the Uppsala School of Engineering Thought leaders
Subscribe to this blog
  • May 13: RT @retailigence: Geosocial Trends :: Ten Ways Your Smartphone Knows Where You Are | @pcworld - http://t.co/1XPLP77R #geosocial #LBS
  • May 09: RT @engadgetmobile: PayPal and Softbank announce new joint venture in Japan, mobile app http://t.co/kt7P4iN4
  • May 03: Our portfolio company Traveas up 277% today on strong Q1 report - Mynewsdesk http://t.co/X0siOITd
Follow me on Twitter

  • gustaf@brandberg.se
  • thefutureisalreadyhere.se
  • @gustafbrandberg
  • linkedin.com/gustafbrandberg
  • gustafbrandberg
  • +4673 020 96 68