• BLOG
  • ENGAGEMENTS
  • ABOUT ME

A smart start – bootstrap your startup

a smart startThe art of the startI am sitting on the train back to Stockholm with a big smile on my face after my presentation at Emax Sweden, a bootcamp for 200+ young entrepreneurs who got a talk called “A smart start – Eleven fundamental principles for successfully bootstrapping your startup” based on my own experience as an entrepreneur and business angel.  4

How Citerus is gamifying its recrutiment

citerusgame theoryAt Citerus, we decided to organize a programming competition – The Hackers’ Night Crazy Snake edition – as a complement to our normal marketing and recruitment activities. The invitation went out by RSS, on our mailing lists (sign up here) and via Citerus’ Twitter account. We were pleasantly surprised of the kind reception it got in the Swedish programming community; in a matter of hours we had literally hundreds of curious visitors on citerus.se. In the end, we had a lot of fun and spent a lot less money than we would have needed to spend through traditional channels to get the same reach. More important, we hopefully gained some karma in the Swedish programming community which will support our recruitment.  Comments Off

How to sell a € 1 coin for € 100

valueEver since I read and replied a this post on Jonas Grenfeldt’s blog about value theory 6 months ago, I have been nagged by a question spinning around in my head: what is the true value of something? There are many answer to that question, but for me there is only one answer: the only true  Comments Off

How a Foursquare special can generate leads in 10 countries in 24 hours

GeolocationGreen CrossSpringwiseSometimes a small effort can lead to huge and unexpected rewards. Our Green Cross Foursquare specials have generated interesting business opportunities in 10 countries on several continents in just over 24 hours – and in a truly unexpected way.  Comments Off

The Art of The Start

Guy KawasakiThe art of the startIf you are looking for inspiration on how to start your own venture, this presentation from 2006 by Guy Kawasaki is still by far the best I have ever seen. Enjoy!  Comments Off
Next
    • Square Brings Mobile Payment Reader to Walmart
       Square seems to be doing well. It will be interesting to see how Swedish iZettle will be received by the market.
      Check out Square Brings Mobile Payment Reader to Walmart from Ola's starred items in Google Reader
    • Steve Jobs helped Google’s Page, Facebook’s Zuckerberg to “repay” Silicon Valley
       “Figure out what Google wants to be when it grows up. It’s now all over the map. What are the five products you want to focus on? Get rid of the rest, because they’re dragging you down. They’re turning you into Microsoft.” -- Steve Jobs to Larry Page
      Check out Steve Jobs helped Google’s Page, Facebook’s Zuckerberg to “repay” Silicon Valley from The Next Web
    • Proudly presents: Buildo Rescue from JAJDO
       This is a great interactive iPad app for kids. Simple, great and powerful.
      Check out Proudly presents: Buildo Rescue from JAJDO from Blog of Ronnestam
Subscribe to stuff I like
Business ideas for free Companies I am engaged in Cool gadgets and applications Digital lifestyle How to influence people Random reflections Smart marketing Social entrepreneurship Sustainability The art of the start The Next Big Thing The Social Web Things they don't teach you at the Uppsala School of Engineering Thought leaders
Subscribe to this blog
  • May 13: RT @retailigence: Geosocial Trends :: Ten Ways Your Smartphone Knows Where You Are | @pcworld - http://t.co/1XPLP77R #geosocial #LBS
  • May 09: RT @engadgetmobile: PayPal and Softbank announce new joint venture in Japan, mobile app http://t.co/kt7P4iN4
  • May 03: Our portfolio company Traveas up 277% today on strong Q1 report - Mynewsdesk http://t.co/X0siOITd
Follow me on Twitter

  • gustaf@brandberg.se
  • thefutureisalreadyhere.se
  • @gustafbrandberg
  • linkedin.com/gustafbrandberg
  • gustafbrandberg
  • +4673 020 96 68